North American soft landing program
September 15 - 26, 2025
The North American Soft Landing Program is designed for international companies aiming to enter the North American market. The two-week program offers participants the opportunity to gather intel on the North American market and make the most of resources and de-risking factors that make Alberta an ideal launching pad.
Coinciding with Alberta Life Sciences Week, participants will also benefit from the networking opportunities, industry showcases, and collaborative events that highlight Alberta's thriving life sciences sector. This timing provides a chance to explore innovations, and immerse in the dynamic ecosystem that drives Alberta's life sciences industry.
Why Biohubx
Biohubx creates conditions that foster success in growth-stage and scaling life sciences and health tech companies. The Government of Alberta has awarded Biohubx funding to offer international companies with the same opportunity to enter the North American market by leveraging regional assets.
Companies interested in the North America Soft Landing Program are welcomed into an ecosystem of support, eliminating the typical high-risk decisions of acting alone. Biohubx offers programming and access to office and laboratory space, helping to de-risk their entry.
With a growing network of close to 25 partner organizations, Biohubx is well positioned to provide strategic support to growth stage SMEs. Whether it's business, regulatory, R&D, or clinical trials, Biohubx has the strategic network to help participants set short-term and long-term goals for success.
Companies will have access to technical and regulatory expertise, ecosystem connections, and access to various funding opportunities.
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What is in the Program
The North American Soft Landing Program targets life sciences and health tech companies in diagnostics, medical devices, oncology, biomanufacturing, and digital health that are aiming to set up a subsidiary in the North American market. The program will be delivered in the City of Calgary, with overnight visits to Red Deer and the City of Edmonton.
The program offers insights into a soft landing entry point to the vast North American market. This opportunity comes with programming, access to networks, and market discovery support.
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The North American Soft Landing Program includes:
- In depth understanding of the North American market
- Exploration of clinical trials opportunities and research collaborations
- Identification of funding opportunities
- Investment readiness support including pitch session to investors
- Understanding of pathways into the US market
- Development of an expansion plan
- Regulatory pathways and strategies
- Insights into intellectual property landscape
- One-on-one mentoring
Who is it For
The North American Soft Landing Program is ideal for SMEs who demonstrated traction and growth in their home country and are looking to enter the North American market.
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Cost to Participants
The majority of the cost associated with the program is covered by Biohubx. There is a program fee of $2,500 CAD per person, per participating company ($1,500 CAD for additional representatives) and participants are expected to pay for in and out bound flights, lodging, and meals.
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